Zero to 40,000 followers in two weeks.
@dirtygutdan
▶ Step 1
1 hour free training
The complete breakdown of how Raj builds a founder brand with storytelling. Watch this first, then dig into the private recordings below.
STEP 2
Coaching calls from inside the community
Raj and the coaches take members' real content and numbers apart live. Watch for the questions they ask. They're the same ones to ask about your own content.
Group call with Raj
Live hot seats with members
Group call with Landon
Content strategy session
Group call with Anthony
Content strategy session
STEP 3
1 on 1 guidance from Raj
Two private sessions where Raj works through a founder's brand and story, the same way he built the page that raised $1.5M.
1-on-1 strategy call
Brand + story deep dive
1-on-1 strategy call
Working session with Raj
STEP 4
Real video review
A full breakdown of one real video: what's working, what to cut and how to make the hook land. Apply it to the next one you film.
Video review example
Frame-by-frame feedback on a member's video
STEP 5
Hear from clients
Founders who started building in public, in their own words.
Nithin — house flipper, Columbus OH
How a 17-year-old got 30K followers flipping houses
Nik — accounting firm owner
How a "boring" business started going viral
Profiles built inside the program
Wins posted in the group chat
Hear from other founders that used the system
"If you're not using social media right now, you're getting left in the dust."
@hotboxpretzels
"We became the most-followed college bar in the entire country."
@pitchsocial
First video hit 900K views
Bobby · @tandalebobby — Personal brand + college food account · five figures earned
0 to 210K followers in 9 months
Omar · @omarontape — App Founder · quit his job in 3 months + brand deals + waitlist of tens of thousands
200 to 10K followers in 40 days
Tina · @tinajyao — Philosophy + startups · nonprofit founder, now posting daily
"Rajan is one of the most impactful people on my business journey."
Ayush · @ayush.builds — Workout accountability app · went from lost on content to a build-in-public series that hit 100K views
First video: 300K views + 8K followers
Nikhil · @niknaglapur — Personal brand · now 13K+ and growing
0 to 90K followers in 6 months
Matthew · @matthewkerolos — College content, Egypt-based · still consults with Raj weekly
15K followers in his first summer
Narsimha · @apex.prformance — Strength coach, NoVA · biggest videos 100K + 225K views
1K to 46K followers — starting at 18
Henry · @henrybpan — DM'd Raj at 1K, still working together on hooks + feedback
$20K in client revenue from content
Ahan · @ahanbhatia — Leonard HQ, college internship placement · had never posted a reel before
2K to 25K followers + 3M views
Rohan · @rohankanchetty — Pre-med content · learned to make complex medical topics digestible